There are too many myths associated with public relations and few of them are going to be discussed now. First is that PR is not all about glamour although glamour is part of PR. It involves advertisements, campaigns and activities to build credible relation with audience. People say we know everyone in PR but on the other hand PR jobs are not just about who you know. PR does not support the fake new. PR is all about what others think about you. It does not support yellow journalism or you can say paid journalism. It is not paid but it is earned with efforts and time. You have to be consistent and provide quality to earn it. PR is not about paying or asking influencer to talk good about our product or service or endorse it but it’s about making them feel good and loved about our product or service genuinely and then give review about it. PR generate real and authentic audience which truly believe in your product and your brand.